September 29, 2021

Boost.ai opens office in Denmark and appoints Lasse Garby as Country Manager

Former Cisco executive joins leading conversational AI vendor to further establish presence in Denmark

COPENHAGEN, Denmark – September 29, 2021 –Boost.ai, a leading provider of conversational AI for Fortune 1000 companies, today announced the opening of a new satellite office in Denmark, appointing former Cisco Sales Director, Lasse Garby, as Country Manager to establish and lead the company’s Danish subsidiary.

Already an established vendor of virtual agents in Europe and North America, Boost.ai’s client list includes noted financial brands from the region like Tryg, Nordea and Nets, as well as over 120 Scandinavian municipalities, with Denmark being one of its fastest-growing markets.

The Boost.ai platform offers mid- and large-sized enterprises the capability to combine, orchestrate and automate across different domains of customer service, sales and support. Virtual agents powered by conversational AI are the next step in the evolution of chatbots, able to simulate accurate and engaging conversations with end users while providing unlimited scaling opportunities for businesses without the need to onboard new staff.

Lasse Garby appointed Country Manager of newly established boost.ai office in Denmark

“I’m happy to work with Boost.ai because their conversational AI solution is unmatched in the market,” said Mr. Garby. “The platform is more advanced and scales better than smaller chatbots ensuring that any business we work with can deliver a reliable customer experience 24/7, regardless of size. The right technology can help lower the bar for consumers to switch to digital channels, improve customer satisfaction and free up employee time, allowing every business to better prioritize tasks.”

Mr. Garby has an experienced background in enterprise IT, joining Boost.ai from his previous position as COO at the Danish startup Stinto, where he led the company’s commercial strategy including, GTM strategy and partner and channel sales. Prior to that, he held roles focused on enterprise sales at Cisco and Aruba, a subsidiary of Hewlett Packard Enterprise.

“The Boost.ai platform is the strongest on the market. It empowers our clients to create next-level customer experiences and has received recognition from leading analysts in the Nordics and beyond,” said Henry Vaage Iversen, CCO and co-founder at Boost.ai. “We are looking forward to Lasse spearheading our efforts in Denmark, and are confident that he is the right person to establish our business there and continue bringing our platform to even more enterprises.”

“I see great potential for conversational AI in the Danish market, and am excited to begin setting up operations right away,” said Mr. Garby. “My role is to further strengthen the position of Boost.ai and build an organization with a highly-skilled local team that can support our customers and partners. We are already well on our way and have set up an office in Hellerup, north of Copenhagen, and are now actively recruiting.

The Boost.ai platform is a no-code solution making it possible for customer service and non-technical staff to train and maintain advanced virtual agents without any technical expertise. The solution is primarily sold through a partner network which, in Denmark, includes Deloitte, KPMG, Knowit and Front AI.