What product managers should consider in helping to identify the tangible business value of a virtual agent solution.
Artificial intelligence has the potential to bring the benefits of automation to a wide-reaching, high-volume industry that is well known for its small margins.
Successfully deploying a virtual agent is a company-wide strategy that needs to start from the top down
With so many conversational AI platforms out there, how can you find the one that’s best for your business?
Conversational AI is designed get to the heart of what customers really want - it could mean the difference between a great experience and them walking away with a less-than-favorable impression of your brand.
Chatbots, virtual agents and digital advisors - or whatever you choose to call them - are built to serve the same purpose, but they have to be built with the proper components to successfully deliver lasting business value.
Is the decision to implement conversational artificial intelligence all about ROI? Yes, and it should be, but don’t forget how it will benefit your customers and ultimately increase brand loyalty.